Biography

Bobbie is the architect behind Modelia’s physical and digital campaigns. He manages the complex workflow between our AI generation team and our physical production sets. When a model’s AI test board secures a commercial booking, David steps in to translate those digital concepts into real-world logistics—booking the studios, securing the styling teams in Nairobi, and ensuring the final physical output matches the magic of our AI pitches

Personal Experience

“Producing for an AI-integrated agency is a completely new frontier. Recently, we pitched a major pan-African brand using solely AI-generated images of our new faces. When they booked the campaign, my challenge was to recreate that exact digital lighting and mood in a physical Nairobi studio. We pulled it off flawlessly, proving that our AI isn’t just a gimmick—it’s a highly accurate blueprint for real-world production.”